Networking Insight

Five Ways to Overcome Your Fear of Networking

For many people, the thought of networking is fearful. It should really be a positive experience.

Below are five ways to overcome your fear of networking:

1. Networking is a process, not a transaction - The act of networking is often misunderstood. Networking is really about building mutually beneficially relationships. When meeting someone for the first time, you need to get to know one another before you ask for anything. So, you should refrain from selling your products or services during this first encounter. Rather, get to know people, follow-up, and assist one another. The sale will then happen naturally either with the person directly or through a referral.

2. Be fascinated with learning about others - We all come from different walks of life. We can learn from one another. When meeting people and getting to know them, take an interest in their backgrounds and lives. It is fascinating to learn about people. You never know where you will find synergies. The more you know about others the deeper the relationship can become.

3. Take satisfaction when connecting others - As you get to know people and their needs, you will realize that you can connect various people together. One of the most powerful ways to build up your network and personal brand is to make introductions. When synergies exist between others make introductions. Both parties will appreciate the introduction and will make introductions to you as well.

4. Build a diverse network - One of your greatest personal assets is your network. Take time to build a diverse network of people from diverse backgrounds. You never know when you will need to reach out to someone for expert guidance or a referral.

5. Have fun - Meeting and connecting with others can be an enjoyable experience. Be creative and find new ways to meet the people who you are seeking. With technology tools, such as LinkedIn, there are many ways to connect. You never know what opportunities will present themselves to you.

 

Focus on Your Networking Mission

What is your networking mission? It is important to answer this question. Relationship building takes time and can get out of hand without a focus.

Businesses are started with missions. Take the same concept and apply it to yourself. Think about your reasons for wanting to build relationships. If you stick to your mission, then your efforts will become strategic and focused.

Here are some questions to answer as you think about your networking mission:

• Why do I want to build relationships?
• Who do I want to meet?
• What benefit am I looking for with networking?
• What drives me?
• How can I assist others?
• What do I need from others?

Here is an example of a networking mission that is focused on a particular need:

To meet investors and other professionals who will assist me in growing my startup.

You can have more than one mission depending on your particular needs. You can modify it with each new focused effort that you may have. At the same time, it is important to have one overall mission statement for yourself that will apply to all situations.

Networking is a critical component of business and personal success. So, you want to make sure that both are aligned.

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Social Networking Humor

10 Words to Inspire Networking Action

In order to benefit from effective and efficient relationship building, you need to take action. Be proactive vs. sitting around waiting for something to happen.

Below are 10 words to inspire you to take action. The result of persistent actions will provide upside for you, your business, and your career.

1. Sales

2. Employees

3. Capital

4. Friends

5. Credibility

6. Trustworthy

7. Brand

8. Differentiation

9. Partners

10. Longevity

What other one word benefits come to mind from relationship building?

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