The E-Factor was written by Adrie Reinders and Marion Freijsen who are creators of EFactor.com, the world's largest entrepreneuial community, and authors of The N Factor. Adrie began his entrepreneurial journey in information technology in 1975 and has served as an advisor and board member for numerous successful private and public companies. Marion has about 30 years of global entrepreneurial and leadership experience in developing and overseeing sales teams and launching finance and technology-driven companies.
The book is comprised of the following chapters:
- The E Factor Story
- A New Game: Obstacles to Overcome
- New Rules: Funding Startups
- New Tools of Engagement: The World of Social Media
- New Connections: Virtual Networking
- New Working Environments: Collaboration on a Cloud
- New Mindset: Entrepreneurial Philosphy 2.0
- New Transitions: Failure Case Studies on What Went Wrong
- New Transitions: Success Case Studies of Companies on the Move
- A New Vision for Today's Entrepreneur
The book explores the many challenges facing entrepreneurs in today's environment. Baesd on the authors many years of entrepreneurial endeavors, they are able to share their perspective on getting started with a new business.
The authors discuss challenges such as restricted resources, skills gaps, and financial limitations. In the book, they share how to overcome these obstacles so entrepreneurs can mitigate some of their startup risks.
In addition, the book highlights the successes and failures of many businesses through a series of case studies. By structuring the book this way, the case studies further expand on the lessons learned throughout the book.
If you are interested in gaining a compettive advantage in today's business climate, then this book may be worth a read. It is a quick read because the style of the book is engaging and conversational.
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