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  • Networking perspective based on experience and observation by relationship builder, Jason Jacobsohn

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July 19, 2008


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Andy Lopata

I was discussing this very subject with a business contact on Friday afternoon....over a round of golf!

I agree that golf is a fantastic opportunity to deepen existing relationships, and to get to really know each other's personalities better.

Some view corporate golf days, however, as a great opportunity to make new business contacts. In my experience, this hasn't been the case. When you meet someone new on the golf course, it's often seen as 'bad form' to talk shop. Most business discussion takes place at the 19th hole, and that's better done in small groups rather than at a large golf day.

Either way, with the English summer, you need an umbrella!

Bob Brill

Jason: Have fun on the links! We've chatted a bit how my own golf timeline has intense spikes separated by long gaps. As with any other professional networking, need to think how the commitment may translate to your desired business ends. This build-up goes to my own current conclusion that other networking is a better use of my time than golfing in Chicagoland, simply by considering the innovative technology people that are most of my current target clients. Of course, I'm game if a prospect or client would show an interest!


Andy, you are correct. I couldn't agree with you more. Business should not be talked on the course. It is a great time to get to know people so you can follow-up with them afterwards. Relationships and sales take time so leverage golf as an opportunity to get to know people better.


Bob, thanks for sharing your thoughts on this post. You are correct that you need to focus your efforts on networking activities that work for you. For me, golf has been a great opportunity for me to get to know people better.

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