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  • Networking perspective based on experience and observation by relationship builder, Jason Jacobsohn

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June 10, 2008


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Andy Lopata

It's easy to miss the best value from conferences. Speakers often offer so much learning we miss out on where most of the potential of the event lies...the rest of the delegates.

We have introduced dedicated networking time to the 2008 Professional Speakers Association UK Convention to enable our members to make more of the opportunities in the room.

I wrote about this after last year's PSA convention here -


Yes, I agree with you Andy that sometimes people don't interact with each other at conferences as much because of the speakers. At the same time, people are networking whether they realize it or not because they do talk to other people in between talks and during breaks. I believe that conferences should have dedicated networking time.

Maria - Never the Same River Twice

Jason, I agree that immediate follow-up after a conference or other event is key.

I know that I also tend to get overwhelmed by all of the ideas for collaborations that I generate, so I've found it key to really target one project that I think will produce the most powerful results. This also helps guide your communications with your new contacts.

For those who might be interested, I have a post on my blog about ways to maximize your post-conference energy for good results here:


Good thoughts Maria. Thanks for the blog post as well.

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