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  • Networking perspective based on experience and observation by relationship builder, Jason Jacobsohn

« Why Soft Selling Your Network Will Produce More Sales | Main | What is the Appeal of LinkedIn? »

December 12, 2007

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Vikram Rajan

well said.. I'm sure there are many more... My book 365 personal brand Marketing Thumb-rules offers many highlights like you just did; in bookstores in a month (woohoo).

And following your example, I would add: Share your expertise (e.g., blogging, articles, podcasts, video).

Cool...
~ Vikram
PersonalBrandMarketing.com

Jason Jacobsohn

Thanks Vikram for reiterating the importance of personal branding. Sharing your expertise is exactly what you need to do otherwise people have no idea of what you can offer.

Dan Schawbel

Vik is one of the best commentors in our space.

Anyways, I'm glad you highlighted visibility, as you can be the smartest person in the world, but if no one knows about you, then you miss out.

Joe Chiappetta

Jason, You have an incredibly useful and practical site here. I could spend hours here, on top of the time already spent here. Keep it up.

Jason Jacobsohn

Thanks for additional thoughts Dan. You are also an expert in the personal branding space so thank for taking the time to comment. Joe, thank you for the nice words. Glad that you find the blog useful for you.

Robert @ reason4smile

Hi Jason,
Agree with your additional point, "develop your own subject matter expertise", doing everything and anything will make us ineffective, I'm currently reading the book from Jack Welch titled "Winning" and he shared about the life of a company called Enron below...

"Enron’s new mission meant it focused first on trading energy and then on trading anything and everything... And it was in that context –of no context– that Enron’s collapse occured."

Thanks for sharing!
Robert

Robert @ reason4smile

Hi Jason,
Agree with your additional point, "develop your own subject matter expertise", doing everything and anything will make us ineffective, I'm currently reading the book from Jack Welch titled "Winning" and he shared about the life of a company called Enron below...

"Enron’s new mission meant it focused first on trading energy and then on trading anything and everything... And it was in that context –of no context– that Enron’s collapse occured."

Thanks for sharing!
Robert

Jason Jacobsohn

Thanks Robert for your thoughts and for commenting.

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