Book Review: Motivate Like a CEO by Suzanne Bates

Motivate Like a CEO: Communicate Your Strategic Vision and Inspire People to Act! was written by Suzanne Bates who is the bestselling author of Speak Like a CEO: Secrets for Commanding Attention and Getting Results: Secrets for Communicating Attention and Getting Results and President and CEO of Bates Communications.  Also, she is an executive coach, speaker, and former award-winning television anchor.

The book is broken up into 16 chapters, which all build upon each other. Here are a few of the chapter headings:

• What It Means to Motivate Like a CEO
• Eight Principles for Motivating Others Through Communication
• Create Momentum and Keep It Going
• Making Time for Motivating People
• Motivating Your Team: The Coach Gets You Ready

The book discusses how most successful leaders are able to inspire and motivate people around a common vision. In this book, the author demonstrates how leaders at all levels can develop these skills.  She explains how you can be a powerful influence within your organization and move it towards greatness.

The book teaches you how to:

• Inspire people to embrace and share your vision
• Speak with energy and confidence in touch situations
• Turn challenges into opportunities
• Get your team engaged, in the loop, and tracking real results
• Make time in your schedule for sharing your message of innovation throughout your company

Motivate Like a CEO: Communicate Your Strategic Vision and Inspire People to Act! is an interesting read for any business professional because it provides helpful tips on how to work with other people. We all, at some point, have leadership roles whether it is at our current company, running an association, or volunteering on a committee.

One of the nice features of this book is that the author brings in real world examples from CEOs who run some of the world’s largest organizations. She spent a lot of time researching and interviewing people.

The book is a good read, however, it is probably a little too long. If you want to learn more about leadership, then this is worth a read.

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