Networking is not about keeping score. You should always be thinking of ways to help others. It shouldn’t matter whether someone helps you back. Don’t expect anything in return. People will help when they think of you or when you ask for help. As long as you stay in front of people and provide value, they will be there when you need them. Below are 7 ways that your good deeds will be come back to you when you least expect it:
1. Job Opportunities – When you reach out to people who you have helped, they should be receptive to helping you with a new job search. Also, they may send you opportunities independent of you asking for help.
2. Introductions to New People – Because people will respect you they will refer you to quality people in their network. Your network will grow in an effective and quality way.
3. Personal Branding – The more you help others the more your name will be positively branded in the community. A positive personal brand is a key component of becoming an effective networker.
4. Perceived Expertise – As you get your name out there more by helping others, people will start to see you as an expert. Branding yourself around a subject matter or skill set is important when helping others.
5. Speaking Opportunities – As people start to see you as an expert, you will be asked to speak in front of groups. Take advantage of these opportunities because you will meet a lot of people and it could lead to business.
6. Writing Opportunities – Like speaking opportunities, people will see you as an expert and ask you to write guest articles or blog posts. Take advantage of these opportunities as well because they can provide some great exposure and enhance your brand.
7. New Business – After awhile, you will start generating business. People will provide you with leads and some of the people who you have helped will become clients.
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