Previously, I reviewed the first edition of Breakthrough Networking. Lillian made some major revisions and just released her third edition. The new edition is organized in a very logical manner and teaches the reader how to maximize relationship building around events.
The new book is comprised of the following material:
Section I: What is Networking?
Chapter 1: Introduction to Relationship Building
Section II: Before an Event
Chapter 2: DISCover Your Networking Style and How to Adapt and Flex
Chapter 3: Polish What You Say Before You Speak
Chapter 4: Create a Relationship-Building Plan
Chapter 5: Craft Effective Verbal and Printed Business Cards
Section III: At an Event
Chapter 6: Learn Techniques to Work an Event with Ease
Section IV: After an Event
Chapter 7: Follow Up is Golden
As you can see, Lillian covers a lot of material that keeps up with the latest strategies such as online networking. While face time is extremely important when meeting people, technology is a great way to maintain relationships. Therefore, it is critical that you are effective when attending events and following up afterwards.
Whether you are a novice or experienced networker, you will benefit from Breakthrough Networking. Lillian’s style is very conversational and easy to read.
Related Posts:
Review of Breakthrough Networking (1st edition)
Review of 52 Ways to Break the Ice & Target Your Market
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