Often, we hear from people who we know that they don’t get anything out of networking events. The reason that they feel this way is because they expect instant results. Also, they are probably missing the main reason to network, which is to build long term and mutually beneficial relationships.
Below are five common mistakes that people make at events:
1. Sell, Sell, Sell – Rather than selling themselves, some people are only concerned about making a sale at a networking event. People don’t attend networking events to buy. They attend to get to know other people.
2. Show Disrespect During Conversations – When you talk to some people, I am sure that you catch their eyes wandering looking for the next person to talk to. Or these people interrupt your during the conversation. When someone shows this kind of respect, you are not inclined to want to build a relationship.
3. Wear Inappropriate Attire – Your personal appearance is an important component of your overall brand. If you wear inappropriate attire or have holes or stains on your clothes, then you are not as serious about making a good impression. When in doubt, always wear professional attire. Check for stains, holes, and wrinkles before you leave your house.
4. Talk about Uncomfortable Subjects – When talking with people, you should always pick neutral topics so you don’t have t choose sides. Never bring up religion or even politics because some people are very adamant about their beliefs. The last thing you want to do is get into an argument. That is not a good way to start a relationship.
5. Don’t Bring Enough Cards – While this one is self-explanatory, it is still worth mentioning. I can’t tell you how many people who I meet at events tell me that they ran out of business cards. It seems kind of silly because they are at a networking event. Make sure that you bring more than you think that you will need. If you carry a business card holder, then make sure that you have more cards in your pocket, purse, or bag because most holders don’t hold enough cards.
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I've always wondered about business cards. What do you do with them when you get them home?
Sheila
Posted by: Sheila | November 15, 2008 at 12:23 PM
so much of this comes down to good manners and common sense -- two things that are in remarkably short supply these days. thanks for the reminders.
Posted by: jackie sheeler | November 15, 2008 at 03:37 PM
Great insights Jason. Maybe I shouldn't touch on the sensitive issue. Thanks. :)
Posted by: Raymond Chua | November 15, 2008 at 07:15 PM
With business cards, I record the contact information into Outlook. Also, for people who I want to connect with, I send an email in 1-2 days after meeting them. Also, be careful when talking about sensitive issues. It is best to not bring it up.
Posted by: Jason Jacobsohn | November 16, 2008 at 07:24 AM