Networking expert and friend, Lillian Bjorseth of Duoforce Enterprises, was quoted in a recent article, The art of networking, in a Dubai newspaper. Here are some excerpts:
"Schmoozing, building relationships, getting to know clients, whatever you call it, it's all to do with networking and in business that is often the key to success.
Put simply networking is developing mutually beneficial relationships with others – be they personally, professionally, or a combination of both. It is the art of meeting people, expanding contacts through creating and nurturing partnerships.
Lillian Bjorseth, President of Duoforce Enterprises, author of Breakthrough Networking: Building Relationships That Last and known by many as the "networking expert" states: "Networking is so much more than schmoozing or exchanging business cards.
"It's knowing what to do strategically before an event, how to work it and what to do afterwards. To be successful at the art and science of building relationships, you need to have a logical, planned approach that will lead to strategic results.
"Networking does produce results. The more people know about you and your business, and the more they trust you, the greater the likelihood they will either work with you or refer someone else to you." Bjorseth explains that the "thawing or warming up" process of networking takes time as it is a long-term solution or a series of long-term solutions, depending on the quality of relationships you build.
To read the entire article, go to The art of networking.
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Thanks, Jason, for posting the Dubai newspaper article in which I was featured. I hope the information is useful to your readers!
Lillian
Posted by: Lillian D. Bjorseth | September 30, 2008 at 09:12 AM